Shanghai Noon... or daymare?

Well, if you look at market share figures released by IDC India, ‘mayhem’ is not exactly the word. Lenovo, in fact only did retain its third position with a market share of 9% for the client PC segment (desktops & notebooks in terms of shipments) in calendar year 2007, as was the case in 2006. Market leader HP, on the other hand, managed the growth ‘faster than the market’ benchmark well, as its market share grew from 18% to 21% for calendar year 2007. And in the all important notebook PC market as well (which is doubling year on year in India), Lenovo (market share of 17% at number 2 position) remains a far cry from the leader HP, which gobbled up a massive 38% share in 2006. And this is besides HP’s unrivalled dominance over the printer segment. With such a powerful adversary to contend with, does Lenovo even stand a chance to topple the number one? What makes the company so confident of its chances?

B&E,4ps & IIPM Publication

For Complete IIPM Article, Click on IIPM Article

Source: IIPM Editorial, 2006

An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative

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Bharti Telesoft claims to be making waves in VAS. But does it have a clear strategic direction?

As an industry, VAS truly seems to be enjoying its place in the sun. A booming mobile subscriber base in India, which has touched 166 million and is growing at a fantabulous rate of 68% y-o-y (TRAI figures for March 2007), is a perfect platform for VAS. In India, VAS is expected to grow by 60% y-o-y to touch Rs.45.6 billion by 2007 end (IAMAI report).

However, there is a significant caveat to this burgeoning sector! It’s still an emerging and largely unorganised space, just like the Internet was over a decade ago, with so many big and small players planning to jump into the fray. Chowfla, Chief Strategy Officer, Bharti Telesoft , expresses this very avidly to B&E (when asked about Bharti Telesoft ’s five-year vision for growth), “The crystal ball (for the VAS industry) is not exactly tuned for five-year targets.” And clearly, quite a few of these players are headed for liquidation or takeovers (as they choose), while the global high and mighty like LogicaCMG, Comverse & Starhome are expected to take the industry forward. But the killing question is – does Bharti Telesoft , with its relatively small size and reach, have the wherewithal to withstand the incoming wave? Or is it liable to be swept away?

For Complete IIPM Article, Click on IIPM Article

Source: IIPM Editorial, 2006

An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative

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