Agni-III can reach the heart of China

Yet the world isn’t that unfair. For every adversary, there are new allies too. India’s bonhomie with Israel and the US has made sure that certain regions where it lacked the right kind of equipment have been taken care of. The increasing bonhomie is vindicated by the American inclination to shower us with an unprecedented and exclusive nuclear deal even when we have not yet signed the Nuclear Non-Proliferation Treaty. This is proof enough of the success and efficacy of our pluralistic democracy, But as somebody said it right – The best way to be at peace is to be prepared for war.

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Source: IIPM Editorial, 2006

An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative

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Can solar be the ultimate energy source on Earth?

Electricity can also be produced directly from sunlight by photovoltaic (PV) cells, which use the photoelectric effect. The international space station and most satellites are powered by PV cells. In 2005, Germany & Japan each had approximately 1400 MW of installed PV capacity both off -and on grid. Since 2006, PV electricity in Italy has been cheaper than retail grid electricity at 21.08 €-cents per kWh and costs the same as grid electricity in Hawaii & other islands, where diesel fuel is used for electricity.

Like the wind energy market, the solar energy market too is growing rapidly. According to MARKET BUZZ 2007: Annual World Solar Photovoltaic Industry Report, the 2006 growth rate for PV alone was 19% while installed PV capacity increased 42% in 2005. This will certainly attract additional investment, which will lower solar energy costs. And like wind energy, solar energy produces no pollution and has no adverse environmental effects. Makes one think that British Petroleum was onto something in changing its name to BP, Beyond Petroleum.

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Source: IIPM Editorial, 2006

An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative

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“We are not competing in the mass market as we are a premium brand"

Uhh ohh, not only is it a fact that the localisation level of BMW is still only 10% (they expect it to reach 30% soon), the fact also is that not one of the luxury car makers (take any name, whether it’s Mercedes with its own assembling plant, or even Honda & Toyota) after so many years of operations, and despite whatever sales, is into profits. And not one reveals profitability figures, of course due to fear of analytical retribution.

Peter respectfully provides the dismissive, yet sweet defence, “We are not competing in the mass market as we are a premium brand. These cars are very advanced and employ technology, which is very expensive. BMW has a streaming strategy and not a penetrating one. We have already set benchmarks and we communicate to the consumer what we do.” So what do Indian consumers expect from the BMW? Peter’s responses are just short of tub thumping, “From a car of this class, a consumer expects high technology. As far as our branding is concerned, a consumer can expect the same experience as a consumer in any other BMW market... We have already sold 424 units of the 3 series and 7 series till now; and we will start selling the 5 series July 2007 onwards. BMW will sell 1,000-1,200 units in nine months, between March and end of this year. Th is comes to a 60% increase if the full year is considered.”

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Source: IIPM Editorial, 2006

An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative

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Famous author Amitav Ghosh’s book, The Hungry Tide, on Sunderbans might have earned numerous accolades

Dr. Saugata Hazra of Oceanography Department, Jadavpur University told B&E, “The sea levels are likely to rise by 5 mm/year. As Bangladesh is a deeper centre of the delta, the land is subsiding more there, which means the coastal floods are more likely and the cyclone inundation is more.” Though government came up with the Environment Impact Assessment (EIA) in 1992 it’s inadequate so far, as there are no guidelines. A National Water Policy was established in the year 1999 to get public & private participation in the utilisation of water resources. Recently, there was the National Environment Policy, National Conservation Strategy & the National Environment Management Action Plan, formulated by the government, but concrete steps need to be taken to save the nation. It’s a catch- 22, and best is to take decision now! The government of Bangladesh cannot wait for a miracle to happen.

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Source: IIPM Editorial, 2007
An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative

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... for HCL, if it won’t go green!

Look behind the scenes and there’s more to it than meets the eye. Greenpeace, which is actually proving to be the ‘villain of peace’ for environment unfriendly technology companies, is taking HCL to task now. Greenpeace toxics campaigner Ramapati Kumar states, “The plan (by HCL for eco-friendly products) is not only shockingly inadequate, but also ignores the responsibility on their part to manufacture clean products.” He even calls HCL’s statement on RoHS compliance “specious & misleading”.

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Source: IIPM Editorial, 2007

An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative